The Saudi Marketing Company (SAMCO) was established in 1978 in Dammam, the company is operating in the retail sector where it runs 45 retail stores (Supermarkets) under the name of “Farm Superstores” scattered in several cities within the Kingdom, as well as 17 mini markets serving a number of residential compounds.
The company also owns “Adventures World” entertainment centers chain where it has four branches in the cities of Dammam, Hofuf, Al Khafji and Jizan.
Internationally; the company established a shopping mall in Beirut that contains a branch for Farm Superstores (with an area of 8000m2) as well as a branch for the Adventures World Entertainment Center.
The total sales of SAMCO are SAR 1.5bn for 2013 (with an average of SAR 22m per branch). The company plans to open six new branches (Supermarkets) in 2014.
The company is expected to issue its prospectus at least two weeks before its IPO which will be on January 22, 2014 as the year’s first IPO in the Saudi market.
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