alrajhi bank sponsors ‘POWR’ Team, leading content creators in entertainment and esports

Snapshot of the agreement signing

alrajhi bank is proud to announce its exclusive sponsorship agreement with the "POWR" team, the region's most famous content creators in entertainment and esports. This partnership marks Alrajhi Bank as the first financial institution in the Kingdom to venture into such sponsorship.

This agreement aligns with alrajhi bank’s commitment to supporting the objectives of the National Strategy for Gaming and esports, launched by His Highness the Crown Prince. By backing Saudi youth in the esports arena, the bank aims to foster skill development and excellence in this dynamic field. Moreover, this sponsorship underscores alrajhi bank’s dedication to social responsibility by promoting sports activities that engage diverse social segments.

It also aims to bolster the Kingdom's global presence in the electronic gaming sector by championing innovation and creativity.

The "POWR" team will produce special videos for the bank and its subsidiaries, in addition to placing the bank's logo on the team's shirts.

The "POWR" team, established in 2010 and branching into content creation in 2019, boasts a roster of over 20 creators with a combined following of more than 100 million across social media platforms.