Saudi Basic Industries Corp’s (SABIC) brand value has increased by 9.3% to $4.33 billion in 2020, according to the independent brand valuation consultancy Brand Finance.
With the 2020 valuation, SABIC has now entered the list of top 500 global brands, the petrochemicals giant said in a statement.
“This reflects the growing positive perception of SABIC and its purpose of delivering ‘CHEMISTRY THAT MATTERS’ for its customers and other stakeholders,” the statement said.
According to Brand Finance, the SABIC brand has grown consistently year-on- year (YoY) over the last 5 years, doubling in value since 2014.
“We are committed to delivering market-leading solutions for our customers, while at the same time placing sustainability and Corporate Social Responsibility at the heart of our business,” Yousef Al-Benyan, SABIC Vice Chairman and CEO, said.
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