alrajhi bank crowned strongest banking brand in Saudi Arabia for 2024

Logo of alrajhi bank

alrajhi bank has been named the Leading Financial Brand in market value within Saudi Arabia's banking and finance sector, according to the 2024 annual "Brand Finance" report on the strongest brands in the Kingdom. The bank's brand value witnessed a robust 13% growth from the previous year, reaching more than 142 billion Saudi riyals ($6.4 billion).

Globally, alrajhi bank ranks 21st, with total assets of 836 billion riyals and a paid-up capital of 40 billion riyals.

Abdullah Al-Jabr, Chief of Marketing and Customer Experience at alrajhi bank, responded to the findings of the "Brand Finance" report: "This ranking is a testament to our continuous commitment to leadership and growth across all areas, improving the quality of our financial services and products." He continued, "Our bank and its subsidiaries remain dedicated to delivering top-tier financial solutions, services, and products, integral to our strategy for a comprehensive financial system."

It is worth mentioning that "Brand Finance" relies on several specific criteria in its methodology for evaluating brands, including market value, activity volume, and presence level in ranking brands.