Tihama Advt. & Public Relations Co. signed an agreement with New Look Publicity & Advertising Agency at a total value of SR 95 million, the company said in a filing to Tadawul.
It added that New Look waived the agreement to Tihama; of which will lease all the 120 advertising sites won by Riyadh city. Thus, Tihama and Riyadh Municipality became the parties of this agreement.
The five years agreement sealed on Sunday 1/07/2012 will reflect positively on the company's earnings over the coming years.
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