The Saudi Arabian Football Federation (SAFF) has signed an agreement with Tadawul-listed United International Transportation Company Ltd. (Budget Saudi) to be an official partner for the federation, SAFF said on its website.
The value of the deal was not disclosed.
This comes as part of SAFF’s efforts to boost investments in the sports sector, by creating an attractive investment environment that would promote the sector and sustainably diversify income, President Adel Ezzat said in a press conference Thursday.
This is SAFF’s fifth partnership agreement so far, he added,
“We are glad to sign this agreement, under which we can support our national league to reach the world’s cup finals in 2017,” Saudi Budget’s Chief Executive Fawaz Danish said.
The financial impact of the deal is expected to show on Saudi Budget’s coming results, Danish added.
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